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A leading global organization in the payments and financial technology space is seeking a Marketing Program Manager to support the planning, activation, and execution of enterprise marketing initiatives. This role will be responsible for bringing structure and operational excellence to complex marketing programs by connecting strategy, technology, data, and execution teams.

The Marketing Program Manager will work closely with Growth Marketing and cross-functional partners to ensure campaigns are fully aligned, operationally ready, and delivered effectively across channels and business segments. This individual will play a key role in managing campaign workflows, improving processes, and enabling scalable marketing execution.

The ideal candidate is an experienced marketing operations professional who excels at managing complex initiatives, influencing stakeholders, and driving collaboration across teams in a fast-paced enterprise environment.

Key Responsibilities:

Support the end-to-end planning and execution of integrated marketing campaigns across multiple channels and regionsPartner with marketing leaders and campaign owners to translate business objectives into actionable execution plansManage campaign timelines, milestones, dependencies, and deliverables to ensure successful launchesCollaborate with teams across Data, Analytics, Segmentation, Marketing Technology, Web, and Digital Solutions to align campaign requirementsCoordinate campaign readiness activities including audience setup, data requirements, tracking, reporting, and technology enablementAct as a central point of coordination to improve communication, streamline workflows, and remove execution barriersIdentify potential risks, gaps, and opportunities while proactively driving solutions across teamsCreate and maintain campaign processes, documentation, playbooks, and operational frameworks to improve consistency and scalabilitySupport campaign measurement efforts by partnering with analytics teams to ensure accurate reporting and performance visibilityLeverage insights and feedback to continuously improve campaign execution strategies and operational processes

Qualifications:

Bachelor's degree in Marketing, Business, Communications, or a related field preferred8+ years of experience in marketing operations, campaign management, marketing program management, or related rolesProven experience managing complex, cross-functional marketing initiatives from strategy through executionStrong understanding of multi-channel marketing campaigns and customer engagement strategiesExperience working with CRM platforms, marketing automation tools, analytics solutions, and MarTech ecosystemsDemonstrated ability to manage multiple priorities, timelines, and stakeholders in a matrixed organizationExcellent communication, organizational, and project management skillsStrong problem-solving abilities with the ability to identify challenges and drive solutionsAbility to connect marketing execution strategies to measurable business outcomes

GCS is acting as an Employment Business in relation to this vacancy.

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A global leader in the payments industry is looking for a Marketing Campaign Activation Manager to help transform marketing strategies into impactful, scalable campaigns. This role will play a critical part in connecting Growth Marketing teams with execution partners to ensure campaigns launch successfully across channels, audiences, and business segments.

The Marketing Activation Manager will act as the operational hub for campaign execution, bringing together teams across Marketing, Data, Analytics, Segmentation, Web, and Marketing Technology. This individual will help define campaign requirements, streamline activation processes, and ensure teams have the alignment and resources needed to deliver successful marketing programs.

The successful candidate is a strong communicator, organized operator, and strategic thinker who can manage complex initiatives while driving collaboration across multiple teams.

Key Responsibilities:

Partner with Growth Marketing teams to translate campaign strategies into clear execution plansManage campaign activation timelines, deliverables, dependencies, and stakeholder alignmentCoordinate with internal teams to ensure audiences, data, technology, tracking, and reporting requirements are ready for launchServe as the central point of contact between campaign owners and marketing execution teamsDrive campaign readiness reviews and proactively identify risks, gaps, and opportunities for improvementProvide visibility into campaign status, milestones, and performance insights across stakeholdersCreate scalable campaign processes, workflows, and documentation to improve marketing executionSupport ongoing campaign optimization by collaborating with analytics and insights teamsChampion operational excellence and best practices across the marketing organization

Qualifications:

8+ years of experience in marketing operations, campaign activation, lifecycle marketing, or related disciplinesExperience supporting enterprise-level marketing campaigns across multiple channels and audiencesStrong understanding of marketing technology platforms including CRM, automation tools, and analytics solutionsExperience partnering with teams across marketing, data, technology, and business functionsExcellent project management and stakeholder management capabilitiesStrong analytical mindset with the ability to interpret campaign performance insightsAbility to manage competing priorities in a fast-paced, collaborative environmentBachelor's degree in Marketing, Business, or related field preferred

GCS is acting as an Employment Business in relation to this vacancy.

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A leading global payments organization is seeking a Marketing Activation Manager to drive the successful execution of strategic marketing campaigns across multiple regions, channels, and business segments. This role will serve as a key connector between marketing strategy and execution, ensuring campaigns are effectively planned, aligned, and delivered with operational excellence.

The ideal candidate will have strong experience in marketing operations, campaign management, and cross-functional collaboration. This individual will partner with teams across Growth Marketing, Data, Analytics, Martech, Web, and Marketing Solutions to create scalable processes that enable high-impact campaigns and measurable business outcomes.

This is a highly collaborative role for a marketing operations leader who thrives in complex environments, excels at stakeholder management, and understands how to transform campaign strategies into seamless execution.

Key Responsibilities:

Lead campaign activation efforts by partnering with marketing stakeholders to define objectives, audiences, timelines, and success metricsCoordinate across cross-functional teams including Marketing Operations, Data, Insights, Segmentation, Martech, Web, and Solution Architecture to ensure campaign readinessManage campaign workflows, dependencies, and execution milestones to support successful launchesFacilitate alignment sessions with key stakeholders to identify requirements, resolve challenges, and maintain execution momentumEnsure campaign components including audience strategy, data requirements, tracking, and technology dependencies are prepared for launchMonitor campaign progress, communicate updates, identify risks, and support issue resolution throughout executionDevelop and improve campaign activation frameworks, processes, templates, and best practices to drive consistency and scalabilityPartner with analytics and reporting teams to support campaign measurement, performance tracking, and optimization efforts

GCS is acting as an Employment Business in relation to this vacancy.

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