We are seeking an experienced Marketing Solution Architect to design and optimize marketing technology systems, data frameworks, and... Read more
We are seeking an experienced Marketing Solution Architect to design and optimize marketing technology systems, data frameworks, and integrations that support marketing operations and campaign execution.
Key Responsibilities:
Design end-to-end marketing technology solutions, including data flows, system integrations, and campaign processes.Manage integrations between Salesforce CRM, Marketo/Pardot, CDPs, analytics platforms, websites, and other marketing technologies.Ensure accurate campaign tracking, attribution, lead management, and reporting.Translate business requirements into scalable technical solutions and system enhancements.Define and maintain standards for data quality, governance, automation, and system performance.Troubleshoot and resolve issues related to data flow, integrations, tracking, and marketing operations.Partner with Marketing, RevOps, SalesOps, Data, and Engineering teams to drive alignment and execution.Requirements:
Bachelor's degree or equivalent experience.6+ years of experience in Marketing Technology, Marketing Operations, Data Architecture, or Systems Integration.Mandatory experience with Salesforce CRM and Marketo/Pardot.Strong knowledge of marketing automation, CRM systems, data modeling, system integrations, ETL tools, analytics, attribution, and lead management.Experience designing and implementing scalable marketing technology solutions.Ability to work with cross-functional teams and translate technical concepts into business-friendly solutions.Strong analytical, problem-solving, and communication skills.
GCS is acting as an Employment Business in relation to this vacancy.
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